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What Is Responsive Web Development?

Responsive web development and design is the idea that the development of a website should actually respond to the environment that a user is in, and the user’s actions. This involves the platform, orientation and screen size. Ideally, when a user switches devices, the website itself should switch seamlessly, accommodating for the difference in screen…

Connect, Sustain and Build With Social Media

Social media is an outstanding tool for businesses – large and small alike. However, one thing I see over and over again is the false notion that simply having a social media presence is enough to widen the sales funnel and boost profits overnight. At this year’s LPIA Innovation Conference, I will be speaking about what…

Are You Losing the Mobile Marketing Battle?

The mobile marketing world can be full of obstacles and pitfalls. Some marketers may ignore it in an effort to deny its importance. Others may just not want to deal with the work involved with gearing things toward mobile devices. And many marketers dabbles in it, getting their feet barely wet and stepping slowly, as…

A Very Happy Reader

It”s always nice to get a little positive feedback on a Monday morning. This particular Monday, this came in the form of Chris Taylor on Twitter. I”d like to thank Chris for reading my book and for all of the positive sentiment. We wish him all the best in his future business endeavors! If you…

Connect, Build, and Sustain with Social Media

Social media is an outstanding tool for businesses – large and small alike. However, one thing I see over and over again is the false notion that simply having a social media presence is enough to widen the sales funnel and boost profits overnight. At this year’s LPIA Innovation Conference, I will be speaking about…